Data Hygiene & Enhancement
A Wish List for Database Marketers
Data Hygiene Poses Big Problem for Marketers
The Best Strategy to Identify Address Changes Before Mailing
How to Clean Up International Data
5 Powerhouse Data Hygiene Solutions for Optimal ROI
The Results are in--List Abuse Quadruples
6 Key Data Quality Dimensions
Developing a Universal Approach to Cleaning Consumer and Product Data
How to Make Your Web Data Actionable
Getting Your Data Shaped Up Before You Ship Out



Tips & Solutions
How to Improve Address Quality
The Effects of Using Faulty Business Data
Do You Trust Your Data? The 4 Things You Should Know
More Senior Execs Will Take on Data Quality Decision-Making
Where Does Poor Data Originate?
Why Dirty Data May Cost You $180,000
How Data Quality Can Extend to Enterprise Applications
Don’t Lose Faith in Data Quality
Two Steps to Get Your Data Quality Initiatives on a Roll for 2007
IT Confidential: A Checklist for Protecting Personal Data
Could an International Thief Be Robbing Your Business?
How to Place Your Data in the Right Fields
Integrating New Data Sources to Grow Your Universe
Do-It-Yourself Customer Data Integration Hubs
Personalization: Data to Use and Ways to Put Them in Action
Marketers Should Strategize for Data Loss Prevention
IT Confidential: A Checklist for Protecting Personal Data
Roll Up Your Sleeves, Show Me the Data
Where Has All the Data Gone?
3 Processes For Building Data Quality Success
5 Steps to Securing PII