Duplicate Elimination
Identify and Eliminate Duplicate Records
Did you know that up to 10% of the average database consists of duplicate records? By eliminating duplicate records in your database or
mailing list, you reduce unnecessary printing, postage, inventory, and costs. Melissa Data’s Duplicate Removal service identifies and can
eliminate duplicate records from your database.
Get rid of duplicate records to:
• Improve relationship with your customers
• Achieve a single view of the customer for better decision making
• Protect the integrity of your list and your brand image

Field Requirements:
Full Name and/or Address; City; State; 5-digit ZIP Code™; and/or Phone.
Returned Fields:
Duplicate Error and Dupe Group. You will receive your original file back with duplicate errors so you can determine which records may need to be deleted.
Upon request, and at no extra charge, we can send your file back with the duplicates deleted from your list.
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