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Personator®

All-in-One Cloud Service to Correct & Complete
Contact Data

Personator is an all-in-one contact checking Web service that will parse, validate, and correct names, U.S. & Canadian addresses, phone numbers and email addresses, and verify the records as a whole. In addition, the service will provide the most current address for a person or business, and enrich records by returning missing name, phone, email, address, demographic and geographic information, and GeoCensus TIGER (Topologically Integrated Geographic Encoding and Referencing) Data.

Benefits:

  • Prevent fraud by verifying ID
  • Eliminate costs associated with missing or returned shipments and mail
  • Increase effectiveness of sales and marketing with valid and complete contacts
  • Improve customer satisfaction by capturing clean contact data at point of entry

Features:

  • Convenient Cloud service – no files or software to maintain
  • Verify names, addresses, phones, and emails
  • Validate whole records based on a centric piece of data
  • Append missing names, addresses, emails, and phone numbers
  • Update customer records with current addresses
  • Append demographic and geographic information
  • Access to 2015 GeoCensus TIGER Data for 50 U.S. states, including District of Columbia, Puerto Rico and Island areas (American Samoa, the Commonwealth of the Mariana Islands, Guam, and the U.S. Virgin Islands)
  • Supports multiple protocols including JSON, SOAP, XML, and REST
  • Free unlimited technical support. Learn more.
  • 120-Day ROI Guarantee. Details here.
  • Available as a convenient plugin for Salesforce®, Excel®, SQL Server, and Pentaho®

Personator can be configured to perform one or more of these actions, including Check, Verify, Move, Append, and Demographics. Refer to the Solutions tab for more information on each action.

Personator for E-commerce

Personator provides point-of-entry data validation, including the ability to match a name to an address to verify ID and help prevent fraud. The service also helps eliminate returned shipments and reshipping fees by validating the address at point of entry.

Personator for Enterprise Applications

Personator provides full contact data quality by comparing name, address, phone, and email information against multisourced datasets. The service will also enrich data by updating addresses and adding latitude/longitude coordinates and comprehensive demographics like date of birth, marital status, resident type, and many others.

Available Personator Solutions

Personator solutions chart: Check, Verify, Append, Move, Update, and Demographics

  1. Personator Check

    Personator Check allows you to pass in a name, address, phone number, and email address as one record (the record does not need to include all of those inputs, any combination of them, or even just one is sufficient) for parsing, validation and correction. This action is available for both U.S. and Canada contacts.

    Personator Check provides the following capabilities:
    • Parse, standardize and validate address, email, name and phone info
    • Geocode addresses with latitude and longitude coordinates to the rooftop (delivery point) level
    • Make Advanced Address Corrections (AAC) using name input to correct and append data to an address including correcting or adding house numbers, city, state and ZIP code/Postal code
    • Access 2015 GeoCensus TIGER Data with 11 Census fields, including Census Key, County & School district Names and Codes, and more. See here for complete info.
  2. Personator Verify

    Personator Verify compares different groups of data in the record to a centric group defined by the user (i.e. matching a name to an address). It verifies the record as a whole, confirming whether each group of data coincides with the centric piece of data in the Melissa Data Knowledge Base. You can define fields like address, phone number, or email as the centric data against which other groups of data are compared.

  3. Personator Append

    Personator Append allows you to enrich U.S & Canada contact records by adding missing information like name, company name, address, email and phone based on the selected point of centricity.

  4. Personator Move

    Personator Move allows you to update U.S & Canada contact records with the most current address for a person or business based on 10+ years of history. This service helps you keep up with the over 44 million Americans that move every year.

  5. Personator Demographics

    Personator Demographics provides valuable information to help you better understand your customers and more effectively target sales and marketing efforts.

    Personator Demographics returns the following:

    • Date of Birth
    • Deceased Information
    • Presence of Children
    • Marital Status
    • Resident Type (renter or owner)
    • Gender
    • Household Income (range)
    • Length-of-Residence
    • Occupation

Are you looking to leverage the power of Personator, but don't want to devote effort and resources into integrating a Web service? Not a problem. Check out one of our convenient plugins that makes it easy to utilize Personator in the platform of your choice:

Data Quality Tools For SalesForce Microsoft Excel Plugins Microsoft SQL Server Plugins Data Quality Components For Pentaho
Personator instant identity verification Free Trial Upload a sample of your data for a free analysis
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Melissa Data
The leading international provider of data quality and address verification software. Melissa Data's affordable, easy-to-use solutions for data cleaning and deduplication can be used separately or together to provide full global data quality. Melissa Data specializes in Microsoft .NET and SQL Server Integration Services, IBM, Java and Oracle environments with APIs, Web services and enterprise plugins that empower batch and real-time applications. Melissa Data also provides a full line of direct marketing solutions including mailing software, list hygiene and data append services, and a comprehensive line of mailing lists and sales leads.