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Supporting MDM

Along with setting up a Total Data Quality solution, you will need to deal with the other challenge of MDM – mainly, the deduplication of data from disparate sources with the integration provided by SSIS.

An MDM application that combines data from multiple data sources might hit a roadblock merging the data, if there isn’t a ‘unique identifier’ that is shared across the enterprise. This typically occurs when each data source system (i.e. an organization’s sales division, customer service department or call center) identifies a business entity differently.

There are three general categories or ways to organize your data so that it can ultimately be merged for MDM solutions – they are unique identifiers, attributes and transactions.

Unique identifiers – These identifiers define a business entity’s master system of record. As you bring together data from various data sources, an organization must have a consistent mechanism to uniquely identify, match and link customer information across different business functions. While data connectivity provides the mechanism to access master data from various source systems, it is the Total Data Quality process that ensures integration with a high level of data quality and consistency. Once an organization’s data is cleansed, its unique identifiers can be shared among multiple sources. In essence, a business can develop a ‘single customer view’ – it can consolidate its data into a single customer view to provide data to its existing sources. This ensures accurate, consistent data across the enterprise.

Attributes – Once a unique identifier is determined for an entity, you can organize your data by adding attributes that provide meaningful business context, categorize the business entity into one or more groups, and provide more detail on the entity’s relationship to other business entities. These attributes may be directly obtained from source systems.

While managing unique identifiers can help you cleanse duplicate records, you will likely need to cleanse your data attributes. In many situations, you will still need to perform data cleansing to manage conflicting attributes across different data sources.

Transactions – Creating a master business entity typically involves consolidating data from multiple source systems. Once you have identified a mechanism to bridge and cleanse the data, you can begin to categorize the entity based on the types of transactions or activities that the entity is involved in. When you work with transaction data, you will often need to collect and merge your data before building it into your MDM solution.

Next Step: Building Support for Compliance and Data Governance