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Record Matching & Deduplication

MatchUp: Advanced Matching and Duplicate Management

MatchUp is a powerful tool for providing a unified view of your contact data across your entire organization. Fragmented data can impair customer support and damage your reputation while also costing you extraneous product and shipping charges. By correctly consolidating your data, you will decrease costs and dramatically increase the effectiveness of any data mining or business intelligence projects.
  • Combine data from duplicate records to streamline communications and business operations
  • Identify related entries within or across multiple databases to discover profitable relationships
  • Eliminate excessive “rules based” matching from the database
  • Free technical support included. Details here.



Learn the fundamentals of matching customer data.



Available As    

Quick Start      

Resources      


MatchUp® Software
A desktop application offering out-of-the-box productivity.
>>Request a free trial


MatchUp Object®
This batch or point-of-capture programming API can be integrated into regular maintenance routines, data collection forms and more.
>>Download free trial


Listware® for Excel + +
A free Excel add-in that cleans and enriches your customers' name, address, phone & email data. Simply open your spreadsheet, click the Listware tab, select the records to process, and start cleaning your list.
>>Try it for free


Batch Processing Service
Submit your files in any format. We identify and eliminate duplicate records from your database and return the results to you.
>>Request quote


Data Quality Components for SQL Server
Custom data cleansing transformation components for Microsoft SQL Server Integration Services (SSIS). >>Activate free trial | Learn More



Contact Zone
Data quality hub application to integrate and cleanse customer data without manual coding.
>>Activate free trial | Learn More



MatchUp was built with contact- domain specific knowledge. We have leveraged our 27 years of experience working with addresses and names to build in contact-specific rules so you don’t have to. In addition to contact data, MatchUp also has a full toolbox of general string fuzzy algorithms. These algorithms provide a flexible engine for any type of data quality project.

Domain Specific Knowledge: We know all about contact data from their idiosyncrasies to common mistakes. We have built rules and logic specifically from this knowledge.
- Address Obscurities: Handle addresses no matter what format they are in. Not all parts of an address are created
equal. We isolate and match on the important elements of the address while accounting for the elements where mistakes happen the most.

- Nicknames and Abbreviations: We have databases and logic built over decades to find matches for nicknames and abbreviations.

- Different Formatting: Don’t worry if your data is in different formats. MatchUp will take the data and parse it out correctly to find the best match.
Fuzzy Algorithms: MelissaData has also included a toolbox of over 12 general string matching algorithms. These include industry- accepted algorithms like Levenstein and Jaro-Winkler, as well as proprietary Melissa Data ones like MD_Keyboard.

However, MatchUp is capable of much more than just the aforementioned features. The following are a few use cases that demonstrate the power of MatchUp in different scenarios.

Householding
Householding is a concept that allows you to group data by pre-defined criteria. Often, this criterion is a household (all members of a household count as one group). However, the same concept can be applied to any other criteria whether it’s a workplace, a department, a last name, or even a location.

Proximity Matching: One powerful feature that sets MatchUp apart from all other tools is the ability to set the geographic distance as a criterion. Often, a large building or company will have entrances on different streets, or a physical mail box along with a PO Box. You can use Proximity matching to group records that are geographically close together.

List Intersection/Suppression
MatchUp makes matching between multiple lists easy. Sometimes, your project requires you not to consolidate multiple lists, but just to find common or unique records between them. MatchUp’s list intersection ability allows you to find all the common data between multiple lists. Conversely, MatchUp’s list suppression ability allows you to find just the data that is unique to each individual list. The applications for these abilities are nearly endless, especially with MatchUp’s flexible matching capabilities which allow you to customize the matching to your exact data set.

Flexible Matching: MatchUp has incredible customization and can adapt to any type of data that can be thrown at it. It can handle over 35 pre-defined data types (like address, email, SSN…) and allow up to 16 cascading rule sets. For example, you can match on address and full name. However, if that fails, you can cascade down to match on address, first name, initial, and last name up to 16 match attempts.
Point Of Entry/Batch
As a developer, system admin, or database admin tool, MatchUp can be implemented at point of entry or in batch. Point- of- entry processing provides real-time monitoring of incoming records allowing you to accept unique records while rejecting duplicate records while they are being entered. Batch processing enables you to dedupe an entire database at once.

Speed/Scalability: MatchUp is a fast and scalable tool. It can handle millions of records an hour in batch and find any matches in under a second for point of entry. Built for the enterprise, MatchUp is multi-thread safe and scalable for data sets of any size.
MatchUp provides you with the opportunity to take control of your data. You can finally have a single, consolidated view of the data that drives your business. Data itself is not power. Correct data is information that provides knowledge. Knoweldge is power. Empower your business and take the next step in contact data quality with Melissa Data’s MatchUp.




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Melissa Data
The leading international provider of data quality and address verification software. Melissa Data's affordable, easy-to-use solutions for data cleaning and deduplication can be used separately or together to provide full global data quality. Melissa Data specializes in Microsoft .NET and SQL Server Integration Services, IBM, Java and Oracle environments with APIs, Web services and enterprise plugins that empower batch and real-time applications. Melissa Data's flagship Contact Zone enables data stewards to quickly create complex data quality and data integration routines with visual programming. Melissa Data also provides a full line of direct marketing solutions including mailing software, list hygiene and data append services, and a comprehensive line of mailing lists and sales leads.