News
 5
Sure-Fire Selling Tips
Forget about the “you” that is your company and
write to the “you” that is your customer. And then
make them an offer they can’t refuse.
1. Don’t write copy that’s centered around your
company, your products, your achievements. Write it
with the customer in mind. Use lots of “you” in the
text so the customer or reader is the focus.
2. Make an offer. Presenting a product for sale is
often not enough. Make them an offer they can’t
refuse. Offer free shipping for the day. Cross
promote another product that complements the one
being sold. Give people a reason to click or say
yes… Now!
3. Keep your layouts simple. If you’re selling
online, don’t use too many bells and whistles from
the HTML editor. Go clean and lean. Same goes for
print layout.
4. Offer free information. Educate when you can.
This will separate you from the competition.
5. Collect testimonials from satisfied customers and
put them in our advertising and product
descriptions.
Source:
Qualitywriter.com
|
|
|
Melissa Data
|
 |
| Enhance your
website, software or database with
easy-to-integrate data quality programming tools
and web services. |
|
|
|
|
 |
|
Save money on postage using leading
mail preparation software and other
direct marketing products. |
|
|
|
|
 |
Update & standardize addresses and
find out more about contacts in your
database.
|
|
|
|
|
 |
Find new customers perfect for your
business with our online and
specialty mailing lists.
|
|
|
|
|
 |
Locate the business information you
need such as ZIP Codes, address
verification, maps.
|
|
|
|
|
