Article Library: Data Quality

Data Hygiene & Enhancement
Tips & Solutions

Data Hygiene & Enhancement
A Wish List for Database Marketers
Data Hygiene Poses Big Problem for Marketers
The Best Strategy to Identify Address Changes Before Mailing
How to Clean Up International Data
5 Powerhouse Data Hygiene Solutions for Optimal ROI
The Results are in--List Abuse Quadruples
6 Key Data Quality Dimensions
Developing a Universal Approach to Cleaning Consumer and Product Data
How to Make Your Web Data Actionable
Getting Your Data Shaped Up Before You Ship Out
The Bottom Line: Green IT Saves Cash
7 Sources of Poor Data Quality
Find the Upside in the Downturn: Quality Customer Data
Top Tips: Keeping Your Databases Safe and Secure
Reclaim Bad Addresses--Carefully
Perfect Data and Other Data Quality Myths
Incorporating List Hygiene Into Your Social Marketing
Best Practices in Data Resource Management
The Data Maze – January 2010
Business Rules – February 2010
4 Critical Principles of Data Governance Success
How to Avoid Those Blacklist Blues
Poor Data Quality Costing Companies Millions of Dollars Annually
Survey: Poor Data Quality Most Common BI Problem

Tips & Solutions
How to Improve Address Quality
The Effects of Using Faulty Business Data
Do You Trust Your Data? The 4 Things You Should Know
More Senior Execs Will Take on Data Quality Decision-Making
Where Does Poor Data Originate?
Why Dirty Data May Cost You $180,000
How Data Quality Can Extend to Enterprise Applications
Don’t Lose Faith in Data Quality
Two Steps to Get Your Data Quality Initiatives on a Roll for 2007
IT Confidential: A Checklist for Protecting Personal Data
Could an International Thief Be Robbing Your Business?
How to Place Your Data in the Right Fields
Integrating New Data Sources to Grow Your Universe
Do-It-Yourself Customer Data Integration Hubs
Personalization: Data to Use and Ways to Put Them in Action
Marketers Should Strategize for Data Loss Prevention
IT Confidential: A Checklist for Protecting Personal Data
Roll Up Your Sleeves, Show Me the Data
Where Has All the Data Gone?
3 Processes For Building Data Quality Success
5 Steps to Securing PII
Quick Tip: Suppressing House Files
Part 1: New Ideas on the ROI of Data & Business Rules
Thoughts on Data Quality
An Ounce of Prevention
7 Steps to Winning Budget Approval
Proven Strategies for Large-Scale Data Migration Projects
Managing the Data Explosion
You Can’t Force Data Quality
How to Improve Customer Data Quality
You Store More and More Data. Can You Find It?
Managing Data Quality in the Face of Organizational Change
3 Steps to Good Data
7 Steps to Enhance Product Data Quality
5 Simple Steps to Better Decisions