• Small Business • Telemarketing/FTV • General News • White Papers
Small Business Here’s Why Small Biz Owners Are Optimistic Simple Strategies for Positioning Your Small Business Marketing Strategy Mentality: Do You Have It? New Internet Taxation Bills Threaten California Technology Sector Jobs, Small Businesses 5 Trends That Will Shape Small Business In 2011 10 Low-Cost Ways to Market Your Business Pros and Cons of Going Global Online Telemarketing/FTC Telemarketers Hit with Another Fee Should Telemarketers Be A Little Wary? 107 Million Numbers on Do-Not-Call Registry General News Mail Still Pulls Best Response Rates Will Direct Marketing Spending Grow? The Top 2 Headaches in Direct Marketing Marketing Success Is Difficult to Measure What You Need to Know About Gen X Before Mailing Why Marketers Are Out of Sync with Customers Why Credit Card Direct Mail is Getting Attention Direct Marketing Growth Takes a Slight Tumble How Powerful is Your Marketing Department? DM Hiring to Remain Strong Get Rich Quick: Work for the Insurance Industry Are Hispanics Receptive to Direct Marketing Media? Do You Know the Average Life Span of Your Product? Don’t Let Bad Data Affect Your Revenue Do You Have Faith in Your Customer Data? What are the Challenges Facing B2B Marketers? 2008 Simplify Your Life Checklist How to Craft Stronger, More Compelling Offers White Paper: Where Did My Customers Go? Saturation Mail: A “Best Kept Secret” No More Small/Medium Businesses Still Rely on Offline Direct Marketing Print is a Proven Partner Melissa Data Report from Oracle OpenWorld 2010 White Papers Greening Your Mail Can Keep You in the Black Is a Data Quality Web Service the Right Solution for You? Saturation Mail: A “Best-Kept Secret” No More Where Did My Customers Go? The Problem of Undeliverable-As-Addressed Mail Scalable Data Quality: A Seven Step Plan for Any Organization The Real Cost of Bad Data: The 1-10-100 Win Back Lost Customers with Email Append Agency Management System: Integrated Operations & Planning Solution for Marketing-Creative Agency Engagement Building a Robust Business Case for High Quality Master Data