The Data Advisor | February 2015 Click here to view online

The Data Advisor February 2015
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Melissa Data News

Data Points: Watch data quality news and tips

Watch the February 2015 Data Points!

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Melissa Data Celebrates 30 Years of Delivering Data Quality

Melissa Data turns 30!We’re excited to announce that Melissa Data turns 30 this month. We extend a huge thanks to our more than 10,000 companies worldwide ranging from retail and education to healthcare and government who use Melissa Data to support their data quality for improved marketing, analytics, and business intelligence.

Check Out SQL Saturdays for Training Events Throughout 2015

Check Out SQL Saturday Throughout 2015For SQL Server enthusiasts interested in improving data quality and those who want to learn about SQL Server Integration Services, we’re sponsoring more than a dozen PASS SQL Saturday training events throughout the year across the U.S. and globally. Events coming soon range from Boston to California, and from New York to Edinburgh, UK. Our events this month will be in Tampa and Phoenix on Feb. 28. Check out our events calendar and register for an upcoming SQL Saturday.

Check out >>

Industry News

Fasten Your Seat Belts Because Huge Data Is Coming

Get ready for Huge Data
Forget Big Data. Huge Data is coming, so says an article from Information Management. Big Data is everywhere from social media to data warehouses to mobile data, and more. Technologies such as natural language processing and speech recognition will make Big Data seem like a drop in the ocean.


Healthcare Professionals Face Data Quality & Data Sharing Challenges

Information Sharing for Healthcare ProfessionalsYou’re not alone if you find data sharing is a challenge, especially for healthcare professionals. Health information networks struggle to make data-sharing a reality across the healthcare system. The Office of the National Coordinator for Health Information Technology received information that shows data quality comes into question. Studies prepared by the National Opinion Research Center, a social research group at the University of Chicago, point out examples. In one instance, “A patient’s address may show up in the name field or the name field may have numerical values instead of text.”

Read the full story >>


Express Entry®: An Amazing 50% Reduction in Keystrokes Is the Beginning of Capabilities

Express Entry Webinar - Feb 18, 2015 @ 2pm ESTDiscover the versatility of Melissa Data’s Express Entry auto-completion Web service. Data quality analyst Ed Dombrowski will lead a webinar to demonstrate how Express Entry’s type-ahead functionality reduces keystrokes by 50 percent and with real-time global address completion. Learn how to boost e-commerce performance, speed up order entries, and use plugins for Shopware® and Magento. Register for the Feb. 18 webinar at 2 p.m. EST.

Register now >>

SQL Server Pro & Melissa Data Demonstrate End-to-End Contact Data Solutions in SQL Server

SQL Server Pro Webinar - Feb 23, 2015 @ 12pm ESTIsn’t it worth 30 minutes to improve Business Intelligence, Master Data Management, and Data Integration? Learn more about all aspects of contact data cleansing using Data Quality Components for SQL Server Integration Services during a demonstration webinar hosted by SQL Server Pro Magazine. Data quality analyst Joseph Vertido will cover everything from parsing to profiling and from standardizing to deduping. Register now for the webinar on Feb. 23 at noon EST.

Register now >>

Product News

Reverse Geocoder Cloud Service Gives an Address When You Need It in Mobile Apps & More

Reverse Geogoder Cloud Service for Mobil Apps and More.Consumers are connected today in more ways than ever imagined. For mobile app developers, reverse geocoding can deliver the precise location of a person with pinpoint accuracy, providing valuable insights that help improve the user’s experience for emergency location purposes, roadside help, or even for pick-up directions. Learn more about Melissa Data’s Reverse Geocoder Cloud Service.

Get a free trial >>

Who You Gonna Call for Data Quality Concerns?

Give Us a Call for a Free Data Quality ConsultationDo you need help solving your name, address, phone, and email contact data concerns? Remember, our data quality consulting expertise is at your service to answer questions and quickly identify and solve your data quality issues. Give us a call at 1-800-MELISSA for your free data quality consultation.

Free Trials - Check Out One or All

Listware® for Exel®: Cleanse & enrich names/addresses/emails/phones.
Download free trial >>

Express Entry®: Reduce keystrokes by 50% & speed up order entry
Free activation >>

Data Quality Components for SQL Server Integration Services (SSIS): Contact verify & enrich.
Download free trial >>

Global Email Verification: Cloud service with real-time Email Mailbox Verification.
Download free trial >>

MatchUp®: Quickly identify & dedupe duplicate records.
Download free trial >>
About Melissa Data

Melissa Data is a world leader in contact data verification and management solutions. Melissa Data's data quality software, cloud/Web services, plug-ins, and developer tools verify, standardize, consolidate, enhance, and update U.S., Canadian, and global contact data. More than 10,000 companies worldwide rely on Melissa Data to gain a single, accurate, and trusted view of critical information assets.  |  1-800-MELISSA (635.4772)  |

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