The Data Advisor | August 2014 Click here to view online


The Data Advisor August 2014
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Melissa Data News

Visit Us at AHIMA to Learn About Data Quality Tools for Healthcare Industry

Visit Us at AHIMA 2014 to learn about data quality tools for Healthcare Industry
We will make our debut appearance at the 86th American Health Information Management Association (AHIMA) Convention and Exhibit that explores the healthcare industry’s challenges and growing opportunities in information management. Some industry statistics note that accurate patient data could prevent 90 percent of claim denials. Melissa Data’s expertise in quality contact data management will be demonstrated with our Data Quality Suite, Personator®, and Global Address Validation Web service. See you Sept. 27 to Oct. 2 at the San Diego Convention Center.

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Focus on Partners

Deutsche Post Direkt Brings Global Touch to Direct Advertising

Deutsche Post Direkt Brings Global Touch to Direct Advertising
Veteran developer of address management solutions, Deutsche Post Direkt GmbH, provides international address validation and geocoding solutions to direct advertisers. As one of our recent partners in the global marketplace, the partnership adds value to our international growth with Deutsche Post’s additional data quality expertise. A free data analysis and data quality report is available for Deutsche Post Direkt customers.

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Webinars & Product Demos

SSIS Expert Series: Improve Your Data Quality and Prevent Fraud

SSIS Expert Series: August 20, 2014Contact information integrity is paramount to good data quality. Verification of names, addresses, phones, and emails is essential to business operations and marketing efforts. Data quality analyst Joseph Vertido will show you how to verify all contact domains as a whole, detect possible fraud, and use IP location filtering. Wednesday, Aug. 20 at 2 p.m. EST.

Register now >>

Products & Services Spotlight

Property Web Service Provides Smart Tool for Investors to Service Providers

Property Web Service Provides Smart Tool for Investors to Service Providers
Melissa Data’s WebSmart Property services offers 12 main categories and over 165 information fields for more than 140 million U.S. properties to help identify trends and assist in sales and marketing. Our cloud-hosted solution is updated weekly. Use the Web service to get detailed property information.

Try a free trial >>
Ask Our Experts

Allison Moon, Data Quality Tools, Software Engineer - Data Quality SolutionsQ: I have a large set of contact information that needs to be cleansed but I want to make sure that I can process them as quickly as possible. Do you have any tips on how to quickly set up and process a job through your products?

A: Batch processing is a very common goal for our new and existing clients. It is something that we handle well.

There are a few options to make batch processing easier to get up and running. You can take a look at some of our ETL add-ons to SSIS and Pentaho, or our own proprietary Contact Zone®, an ETL tool built around Pentaho. We also have connectors for Scribe Online, which is a cloud-based integration platform. If you're working with Excel workbooks, CSV files, or TXT files you may be interested in utilizing our Excel® plug-in line called Listware® which currently connects to our Personator® and Global Address Verification services. Our SmartMover® (USPS® NCOALink® ) and MatchUp® products will soon be added to the Listware line.

One way to easily bump up processing speeds is to re-order your contact data. For the majority of our address and phone verification services, we notice that ordering the data by country, postal code, and/or city does boost performance. Because verification requires queries through our large datasets, ordering the data before processing them allows for a streamlined lookup with full utilization of cached data. For our Address Object®, we see an increase from completing about 71,000 records per hour to achieving up to two million records per hour. This fairly simple pre-processing task can make major changes in your performance and help complete batch processing faster.
The Solutions Place

The easy solution to cleansing, updating, and consolidating contact data is at hand with Data Quality Components for SSIS. Select the components you need.
Download free trial >>

Get our new Listware® for Salesforce® app -- a cloud-based, CRM data quality and enrichment plug-in that corrects and completes addresses, phone, name, and emails, and validates international addresses for 240 countries in addition to enriching addresses with U.S. property and mortgage data.
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About Melissa Data

Melissa Data is a world leader in contact data verification solutions. Melissa Data's data quality software, cloud/Web services, plug-ins, and developer tools verify, standardize, consolidate, enhance, and update U.S., Canadian, and global contact data. More than 10,000 companies rely on Melissa Data to gain a single, accurate, and trusted view of critical information assets.

www.MelissaData.com  |  1-800-MELISSA (635.4772)  |  editor@melissadata.com

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