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Now’s the time to get your mail piece into their mail box and get noticed!
Reach as many people in a targeted area as possible… at the lowest possible
postage rate and the highest percentage of deliverability. The most important
part of any marketing campaign, especially in a depressed economy, is to try new
things and test how they work. You may just find that a saturation mailing is
just what your organization needs.
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John Hull
VP of List Sales |
August 27, 2009
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•
Reclaim Bad Addresses—Carefully
•
List Hygiene: Your Smartest Move
•
How a Bankruptcy Mailing List is Made and Sold
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Reclaim Bad Addresses—Carefully
Stefan Pollard of ClickZ advises you how to recover bad
addresses without
blowing up your whole e-mail program.
Read more
_____________________________________________
List Hygiene: Your Smartest Move
Lou Mastria of NextAction Corp doesn’t believe targeted marketing can be
achieved without accurate information.
Here are his tips for obtaining it.
Read more
_____________________________________________
Mailing Smarter in an Economic Recession
Jim Sullivan of Optic Nerve Direct Marketing tells you why
now is
the time to keep mailing, mail smarter, and take risks.
Read More
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20 million
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Saturation
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142 million
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75,000
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