Direct Marketing Advisor

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Feature Article

7 Deadly Sins in Direct Marketing… and a few links to absolution

Anyone who has ever been responsible for the marketing efforts (and ultimately results) of an organization knows there a lot more than 7 deadly sins in direct marketing. But for every sin in direct marketing, there is absolution. We’ve highlighted a few solutions to absolve these sins. Our goal is to help you develop divine marketing campaigns that yield response, profit, credibility, and redemption.
Read on and sin no more.

About Melissa DATA Corp
Melissa Data provides direct marketers with the tools they need to acquire, retain, and grow their customer base. This product line includes postal automation software, high quality sales leads and mailing lists, list hygiene and data enhancements, and email marketing services. Our solutions will help you generate effective communications, increase deliverability, improve conversions, and save on postage and production costs for greater ROI from your campaigns.   |    1-800-800-MAIL (6245)    |


June 2012

In this Issue:

Featured Article
7 Deadly Sins in Direct Marketing

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