Direct Marketing Advisor

marketing advisor head banner

Feature Article

Finding The Right Mailing List For Your Business
Dan Anglin, Senior Sales Specialist, Modern Postcard

The right list is critical to the success of your mail campaign. 40-41 percent of your direct mail success begins with the list. It doesn’t matter if your mail piece is beautiful, has a great offer, a stunning design, or a strong call to action. If you add in the wrong list, what happens? No response.

What’s the key to list selection? Find out what your customers look like and then go out to find more that look just like them! Learning from your own customers is the best way to find out who your next customer is going to be.
Read more.

About Melissa DATA Corp
Melissa Data provides direct marketers with the tools they need to acquire, retain, and grow their customer base. This product line includes postal automation software, high quality sales leads and mailing lists, list hygiene and data enhancements, and email marketing services. Our solutions will help you generate effective communications, increase deliverability, improve conversions, and save on postage and production costs for greater ROI from your campaigns.   |    1-800-800-MAIL (6245)    |


July 2012

In this Issue:

Featured Article
Finding The Right Mailing List

Request a free trial of MAILERS+4 software to prepare USPS compliant mailings for maximum postal discounts.
Resource Center
Your direct link to product collaterals and support, white papers, case studies, industry news, and articles on data quality, direct marketing, and direct mail.
Melissa Data Solutions

MAILERS+4 Postal Software
Mailing Lists
List Hygiene
Email & Phone Append


You can read this newsletter on our Web site in the Newsletter Archive.

This Newsletter was Sent by: Melissa DATA Corp., 22382 Avenida Empresa, Rancho Santa Margarita, CA 92688-2112

Phone: 1-800-800-MAIL

If you do not wish to receive future newsletters [UnSub]
Copyright 2012© Melissa DATA Corp.

Please do not reply to this newsletter