|
In this Issue |
March 24, 2009
Postage Rates To Rise, Time To Use Postcards
The Future of E-Mail Marketing
How to Turn Anonymous Web Visitors into Leads
|
Boost sales! Reduce costs! Market to consumers through
email
Increase your Web site traffic and improve your conversion rates through
multi-channel marketing. Consumer Email Append enables added revenues from your
current database, expands communication efforts, and reinforces direct mail
campaigns.
Learn more about Email Append here
|
Chris Rowe
VP of DES |
Postage Rates To Rise,
Time To Use Postcards
Favorite Author James Sullivan tells you why
now is the time to use postcards to take
your direct mail business to a whole new
level. Why use them? Because they work.
Read More
The Future of E-Mail Marketing
Jeanniey Mullen, CMO of Zinio says e-mail
still matters, but not the way it used to.
There are four new demographics you need to
introduce into your plans to increase ROI.
Read More
How to Turn Anonymous Web Visitors into
Leads
Martin Schneider, director of product
marketing for SugarCRM, recommends a simple
method for converting visitors into leads,
and some best practices for ensuring you get
the most out of these efforts.
Read More
About
Melissa Data Corp.
Melissa Data is a
total solutions provider of direct mail,
marketing and data quality tools. Melissa
Data helps companies acquire and retain
customers, validate and enhance contact
data, improve marketing ROI, and save money
on postage and mail processing. Since 1985,
Melissa Data has helped companies like
Mercury Insurance, Xerox, Disney, AAA, and
Nestle improve customer communications.
www.MelissaData.com
|
1-800-MELISSA (635.4772) |
editor@melissadata.com
|
|
 Industry
Insights
The 411 on
International, local, and late-breaking
postal news is here!
____________________________
 Favorite Author’s Corner
Favorite Author James
Sullivan says the May 11 postal rate hike is
the perfect time to start mailing out
postcards.
____________________________
|
Smarter Direct Marketing with Melissa Data
