Direct Marketing Advisor




 

 

  Smarter Direct Marketing with Melissa Data

A Melissa Data Publication 


In this Issue | June 16, 2009

15 Powerful Psychological Secrets of Direct Mail Buyers: Part 2

Lead Generation & Audience Engagement

Top 3 Tactics to Improve Natural Search Now
 

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Chris Rowe
VP of DES


15 Powerful Psychological Secrets of Direct Mail Buyers: Part 2
In this article finale, Favorite Author Dean Rieck shares the last eight of 15 psychological concepts related to direct marketing and buying.  Read More


Lead Generation & Audience Engagement
In “Behavior-Based Marketing & List Analysis” webinar on May 28, Heidi Spangler introduces four challenges that marketers and media companies face.  Read More


Top 3 Tactics to Improve Natural Search Now
Brian S. Klais of Netconcepts says to follow these three steps for improving sales through organic search.  Read More



About Melissa Data Corp.
Melissa Data is a total solutions provider of direct mail, marketing and data quality tools. Melissa Data helps companies acquire and retain customers, validate and enhance contact data, improve marketing ROI, and save money on postage and mail processing. Since 1985, Melissa Data has helped companies like Mercury Insurance, Xerox, Disney, AAA, and Nestle improve customer communications.

www.MelissaData.com    |    1-800-MELISSA (635.4772)    |    editor@melissadata.com

 


Industry Insights
The 411 on International, local, and late-breaking postal news is here!
____________________________

Favorite Author’s Corner
Favorite Author Dean Rieck says you don’t need to be a PhD to figure people out in “15 Powerful Psychological Secrets of Direct Mail Buyers: Part 2.”

New Postage Rates Are Now in Effect!
Download your free postal rate chart here!

Melissa Data Ranks Highest in Customer Satisfaction
in Data Quality Landscape Report!
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