|
In this Issue |
August 4, 2009
The Direct Mail Testing Primer: 11 Ways to Boost Response
4 Steps to Grow Your Brand Online
5 Must-Haves For Your E-Commerce Site
|
Verify and presort for immediate ROI—less returns, maximum
savings, and increased direct mail response! Try the #1 selling CASS™ and PAVE™
certified postal automation software for yourself, and save up to 65% on postage
and printing on all classes of mail.
Try MAILERS+4 for as little as $80 a month— ideal for seasonal mailers!
|
Ken Brashears
Software Product Manager |
The Direct Mail Testing
Primer: 11 Ways to Boost Response
Favorite Author Dean Rieck gives you 11 ways
to getting the full value out of your direct
mail tests.
Read More
4 Steps to Grow Your Brand Online
Veronica Fielding of Digital Brand
Expressions gives you four steps to
implement and maintain growing, successful
social media campaigns.
Read More
5 Must-Haves For Your E-Commerce Site
Sharon Goldman of DMNews says whether you're
just getting started in e-commerce or your
site needs freshening up, there are some
basic must-haves you need to know.
Read More
 Featured
White Paper Getting Response in a
Down Economy: 4 Key Principles to Boost Your
Direct Mail Profits in Today’s Difficult
Market
Direct mail copywriter and Favorite Author
Dean Rieck has penned a white paper designed
to help you maintain/improve response to
your direct mail in today’s difficult
economy. To find out the key four principles
for achieving this,
download this FREE white paper now!
About
Melissa Data Corp.
Melissa Data is a
total solutions provider of direct mail,
marketing and data quality tools. Melissa
Data helps companies acquire and retain
customers, validate and enhance contact
data, improve marketing ROI, and save money
on postage and mail processing. Since 1985,
Melissa Data has helped companies like
Mercury Insurance, Xerox, Disney, AAA, and
Nestle improve customer communications.
www.MelissaData.com
|
1-800-MELISSA (635.4772) |
editor@melissadata.com
|
|
 Industry
Insights
The 411 on
International, local, and late-breaking
postal news is here!
____________________________
Favorite Author’s Corner
Favorite Author Dean
Rieck offers you 11 tips for getting the
full value out of your direct mail tests in
“The Direct Mail Testing Primer: 11 Ways to
Boost Response.”
____________________________
New Postage Rates Are Now in Effect!
Download your free postal rate chart here!
____________________________
|
Smarter Direct Marketing with Melissa Data
