Direct Marketing Advisor




 

 

  Smarter Direct Marketing with Melissa Data

A Melissa Data Publication 


In this Issue | December 1, 2009

How to Make Your First Paragraph Powerful

8 Steps to Optimizing Your Lead-Nurturing Program: Part 2

8 Tips to Add Video Before the Holidays
 

‘Tis the season for holiday mailings!
Be sure your special holiday greetings reach everyone on your list! Update your records with NCOALink Change-of-Address information and don’t miss any of your customers this holiday season.

Get a free NCOALink quote and learn more here
 


Chris Rowe
VP of DES


How to Make Your First Paragraph Powerful
Favorite Author Craig Huey illustrates the right way and the wrong way to start out writing your direct mail piece. Read More


8 Steps to Optimizing Your Lead-Nurturing Program: Part 2
Brian Carroll of In Touch shares the last four of his eight steps on how to nurture your customer in this 2-part webinar recap.  Read More


8 Tips to Add Video Before the Holidays
Dr. Melody King D.M. of Treepodia offers eight tips on how to prepare your holiday videos and ensure they’re effective.  Read More

Is a Bad Address Preventing Delivery of Your Tax Refund?
If you are wondering what happened to your check and suspect that the IRS might not have your correct address, go to the IRS site (www.irs.gov), and click on "Where's My Refund?" If it shows the IRS was unable to deliver your refund, "you can change your address online," the IRS says. If you prefer the old-fashioned telephone route, you can get a phone version of "Where's My Refund?" by phoning 1-800-829-1954.



About Melissa Data Corp.
Melissa Data is a total solutions provider of direct mail, marketing and data quality tools. Melissa Data helps companies acquire and retain customers, validate and enhance contact data, improve marketing ROI, and save money on postage and mail processing. Since 1985, Melissa Data has helped companies like Mercury Insurance, Xerox, Disney, AAA, and Nestle improve customer communications.

www.MelissaData.com    |    1-800-MELISSA (635.4772)    |    editor@melissadata.com

 
Follow Us:
Facebook    Twitter Stay up-to-date in industry news, case studies, white papers, and special offers to insider events!
____________________________

Favorite Author’s Corner
Favorite Author Craig Huey states that it’s a marketers objective to demand and attract the interest of the reader in “How to Make Your First Paragraph Powerful.”
____________________________

2009 Holiday Shipping Dates
To ensure delivery of holiday cards and packages to domestic destinations by Dec 25, consult this chart!

____________________________
 

This newsletter will remain online in our web site press room for 30 days. You will always be able to read these, and all previous newsletter articles, in the Advisor Article Library.

This Newsletter was Sent by: Melissa DATA Corp., 22382 Avenida Empresa, Rancho Santa Margarita, CA 92688-2112

Phone: 1-800-MELISSA


If you do not wish to receive future newsletters [UnSub]
Copyright 2009© Melissa Data Corp.

Please do not reply to this newsletter