The Marketing Advisor | September 2014 Click here to view online

The Marketing Advisor, September 2014
About Us | Newsletter Archive | Products

Make Invalid Emails a Thing of the Past

Use Email Mailbox Verification to Stop Getting Invalid Emails Looking to improve email deliverability and increase conversions? Melissa Data's email verification service now features Email Mailbox Verification that removes up to 95% of bad emails so you can prevent bounce-backs and black listing.

>> Get a free trial


7 Steps to a Profitable Direct Mail Campaign

7 Steps to a Profitable Direct Mail Campaign

Marketing expert John Hughes outlines seven simple, but effective ways to boost the effectiveness of your direct mail campaigns.

>> Read the article

Email Marketing Testimonial

Marketing Firm Relies on Email Marketing to Provide Clients with Qualified Leads

Canadian advertising agency Susan K. Bailey Marketing & Design works with U.S.-based gym and health clubs, many of which rely on email marketing to promote discounted membership specials or free trials. Susan K. Bailey Marketing turned to Melissa Data to handle their clients' email marketing needs, and so far, 40 of its clients now rely on Melissa Data's expertise. “Email marketing has been a great way for our clients to reach new potential members," said Mary Beth Bradley, marketing coach, Susan K. Bailey Marketing & Design. “This powerful tool has provided greater benefits when compared to many other forms of advertising, including real leads that our clients can actually use.”

Melissa Data sends the marketing coaches at Bailey Marketing & Design the contact information of prospects who click on their ad, allowing the gyms to quickly take advantage of hot leads.

Melissa Data can help you reach your e-marketing goals. We offer complete email marketing services to help you create the perfect campaign. Learn more about our services or get a free quote now.

Postal Pickups

Military Change-of-Address Now Part of USPS® National Change-of-Address Service

Military Change-of-Address Now Part of USPS NCOA

Attention NCOALink® Licensees (Developers, Full and Limited Service, and End User Licensees). Beginning with product release 1145, Military changes-of-address (COAs) are now included in the NCOALink product. The COAs include old and new side foreign and domestic military addresses. No changes to your NCOALink software are required. Since the COAs have just begun to be accepted, it’s undetermined what the increase in COA records will be. Learn more about NCOALink processing.

2014 USPS® Holiday Shipping Dates

2014 USPS Holiday Shipping Dates

The holiday season will be here before you know it. Now is the time to sort out your shipping schedule.

>> See the dates

Direct Marketing Tools

Easily Integrate Marketing Data into Your Applications Get counts and pull lists online. LeadGen Xpress is easy-to-use and configurable. You can develop your own private label branding and draw your own maps, and customers and/or prospects locations.
>> Learn more
Featured Resources

Featured Case Study: “NCOALink Boosts Fundraising & Marketing Efforts”
Find out how CJW Consulting & Services leverages NCOALink processing to update and verify its nonprofit clients’ contact data for upcoming fundraising and marketing efforts.
>> Download the free case study
Email Marketing

How To Write Email Marketing Messages That Get Clicks

How to Write Email Marketing Messages That Get Clicks

Are your email campaigns designed for success? Direct marketing expert Dean Reisk breaks down the components of an effective email blast so you can get the kind of response rate your business needs to grow and thrive.

>> Read the article

Hot Lists, Hot Leads

New Lists! Break into the Canadian market with Melissa Data's Canadian Consumer Lists, B2B Lists and Licensed Professional Lists. Our lists fully comply with Canada's tough new privacy laws.
>> Get a free quote

Come see us at a trade show! We'll be at the 86th AHIMA (American Health Information Management Association) Convention & Exhibit Sept. 27 – Oct. 2 at the San Diego Convention Center and next month at the DMA Annual convention at the San Diego Convention Center Oct. 25-30.
>> Find out more!
About Melissa Data

Melissa Data provides direct marketers with the tools they need to acquire, retain, and grow their customer base. This product line includes postal automation software, high quality sales leads and mailing lists, list hygiene and data enhancements, and email marketing services. Our solutions will help you generate effective communications, increase deliverability, improve conversions, and save on postage and production costs for greater ROI from your campaigns.  |  1-800-MELISSA (635-4772)  |

This Newsletter was Sent by: Melissa DATA Corp., 22382 Avenida Empresa, Rancho Santa Margarita,
CA 92688-2112

Phone: 1-800-MELISSA

If you do not wish to receive future newsletters [UnSub]

Copyright 2014© Melissa DATA Corp.

Please do not reply to this newsletter