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In this Issue |
January 5, 2010
New Move Update Noncompliancy Fees Now in Effect!
As of Jan. 4, 2010, mailers must now meet new Move Update standards for
First-Class and Standard Mail mailings or risk a noncompliancy assessment fee of
$0.07 per piece for the entire mailing, or pay full postage! Mailers using an
alternative addressing format such as “Or Current Resident” are not subject to
the Move Update Standards.
Avoid penalties & keep your discounts. Get a free
quote now on NCOALink Move Update processing!
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Chris Rowe
VP of DES |
Smart Tactics to Quickly Boost Your B2B Sales
Favorite Author Dean Rieck
kicks off 2010 by
sharing a few tips to help you improve
response to your business-to-business direct
mail.
Read More
Branding Yourself: Practical Career Advice for Marketers
In this webinar recap, Aquent experts
discuss the elements of your brand, how to
promote your brand, and how to manage your
brand in social media.
Read More
10 Steps for a
Successful PR Program
Shana Starr of RMS Public Relations urges
you to remember these 10 steps for a
successful 2010 PR program…regardless of
your budget.
Read More
About
Melissa Data Corp.
Melissa Data is a
total solutions provider of direct mail,
marketing and data quality tools. Melissa
Data helps companies acquire and retain
customers, validate and enhance contact
data, improve marketing ROI, and save money
on postage and mail processing. Since 1985,
Melissa Data has helped companies like
Mercury Insurance, Xerox, Disney, AAA, and
Nestle improve customer communications.
www.MelissaData.com
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1-800-MELISSA (635.4772) |
editor@melissadata.com
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Follow up with direct mail to reinforce
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annual phone survey and is reviewed and updated monthly.
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White paper: Win Back Lost Customers with
Email Append
This white
paper describes how to use email append to
add verified customer email addresses to
your database. Armed with these email
addresses you can implement cost-effective
“win back” initiatives to reactivate lost
customers for greater profitability.
Download your free email append white paper here.
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