Direct Marketing Advisor



 
 

 

  Smarter Direct Marketing with Melissa Data

A Melissa Data Publication 


In this Issue | January 19, 2010

“Just the facts, ma'am"
You don’t have to be Joe Friday to uncover the geographic, demographic, and postal data you need to stay connected with your customers, enhance target-marketing effectiveness, pinpoint customer locations, create locator lookup routines, increase mailing, shipping, and telemarketing efficiency, and even calculate sales tax for every ZIP Code in the country!         
     
              Get the facts, now, on our 5 most popular 
                              database products!


Ken Brashears
Software Product Manager


Oldfangled Ideas For This Newfangled Year
Favorite Author Nani Paape says communication is the key to make your business successful in 2010 with these six communications tips. Read More

Marketing & Prospecting Tips for 2010
Billy Williams of Inspire a Nation Business Mentoring reviews the five phases to building an agency that every agent should know.  Read More

10 Steps to Acquiring More E-mail Subscribers
Arthur Middleton Hughes of e-Dialog presents you with 10 steps toward improving e-mail subscriber acquisition.  Read More


Case study: CXT Software Strengthens Dispatch Efficiency with
Geocoding Tool

CXT Software needed a flexible, customizable API solution that would enable them to zero in on the exact location of their client’s delivery destinations. But before it could even pinpoint an address, the company had to verify if the address was correct. Read how CXT was able to help their clients thrive and compete in an ever-evolving marketplace by incorporating Address Object and GeoCoder Object into their X Dispatch products.
Read the full case study here.



www.MelissaData.com    |    1-800-MELISSA (635.4772)    |    editor@melissadata.com

 
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Link the records in your list to geographic and demographic data.
Got a ZIP+4? Get the lat/long and census tract/block for every record in your file and link to valuable marketing and geospatial data to generate customer modeling applications, increase response, and boost ROI.

Identify your best customers, and find more just like them!
 

About Melissa Data Corp.
Melissa Data is a total solutions provider of direct mail, marketing and data quality tools. Melissa Data helps companies acquire and retain customers, validate and enhance contact data, improve marketing ROI, and save money on postage and mail processing. Since 1985, Melissa Data has helped companies like Mercury Insurance, Xerox, Disney, AAA, and Nestle improve customer communications.

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