Direct Marketing Advisor



 
 

 

  Smarter Direct Marketing with Melissa Data

A Melissa Data Publication 


In this Issue | April 13, 2010

Add email addresses to your list of business contacts
Email is increasingly the preferred method for business communication. The Business Email Append service adds permission-based email addresses to your list of contacts based on their name, company name, and postal address.  

              Increase your B-2-B communication
              efforts and request a free quote here
 

chris rowe
Chris Rowe
VP of DES



“So That You Can…”
Favorite Author Valerie Kendrick offers her clients this one phrase on how to talk to customers that want to know “What’s in it for me?” Read More


3 Steps to Add Social Technologies to Your Site
David A. Yovanno of Gigya supplies three steps for applying social technologies for real-world advantage. Read More


5 Tools Your Salespeople Need to Succeed
The experts at MediaBrains break down sales success into five common elements. Find out what they are here. Read More


About Melissa Data Corp.
Melissa Data is a total solutions provider of direct mail, marketing and data quality tools. Melissa Data helps companies acquire and retain customers, validate and enhance contact data, improve marketing ROI, and save money on postage and mail processing. Since 1985, Melissa Data has helped companies like Mercury Insurance, Xerox, Disney, AAA, and Nestle improve customer communications.
www.MelissaData.com    |    1-800-MELISSA (635.4772)    |    editor@melissadata.com

 
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White paper: Win Back Lost Customers with Email Append
This white paper describes how to use email append to add verified customer email addresses to your database. Armed with these email addresses you can implement cost-effective “win back” initiatives to reactivate lost customers for greater profitability.


 

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