Direct Marketing Advisor


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  Smarter Direct Marketing with Melissa Data

A Melissa Data Publication 


In this Issue | May 18, 2010

There has never been a better time to mail
The U.S. Postal Service® has been in the news a lot this past month—will they or won’t they downsize to a five-day mail delivery? One thing we know for sure is there will be no rate hikes for 2010—so now, more than ever, is the best time to clean your list and reach your customers by direct mail.

Request your free NOCALink® quote and
check out our Low Price Pledge!
      

chris rowe

Chris Rowe
 VP of DES


7 Steps to Sharper Networking
Favorite Author Renea Myers says your task as a direct marketer is simple: Make customers feel good about a smart buying decision. Read More

Increase Booth Traffic and Captivate Visitors
  with Multimedia Presentations

Greg Marta of Kurani Multimedia shares five tips to improve the effectiveness of your trade show booth without excess spending. Read More


5 Laws Of Video Marketing
Mark Dorosz of Knowledge Screen shows you the five laws of video marketing success from first-hand experience. Read More


About Melissa Data Corp.
Melissa Data is a total solutions provider of direct mail, marketing and data quality tools. Melissa Data helps companies acquire and retain customers, validate and enhance contact data, improve marketing ROI, and save money on postage and mail processing. Since 1985, Melissa Data has helped companies like Mercury Insurance, Xerox, Disney, AAA, and Nestle improve customer communications.
www.MelissaData.com    |    1-800-MELISSA (635.4772)    |    editor@melissadata.com

 
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Where Did My Customers Go? The Problem of Undeliverable-As-Addressed Mail
Bad addresses not only cost a company thousands of dollars – it also damages customer relationships. This white paper examines the true cost of UAA mail and offers advice on how to reduce UAA mail with the use of proper address management practices. Download your free white paper here.

 



 

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