MP4 Insight | May 2015 Click here to view online


MAILERS+4 Insight May 2015
About Us | Newsletter Archive | Solutions
In This Newsletter:
USPS Rate Change - MP4 is Ready!
Avoid UAA Mail
This Month's MP4 FAQs
Melissa Data at National Postal Forum
New Palletization Add-On
Find Carrier Routes in a Radius

  MAILERS+4® Advisory

USPS® Rate Change Effective May 31 - MAILERS+4 Is Ready!

USPS Rate Change Effective May 31Attention MAILERS+4 users! The Postal Regulatory Commission (PRC) recently approved all of the United States Postal Service® (USPS) proposed price increases. The new prices go into effect on May 31, 2015.

What You Need to Do

A patch is available with the new postage rates and new postage statements on our wiki or for immediate download.

Click here to view a PDF chart of the major price changes. For a more detailed look, go to the Postal Explorer® website; on the left side of the page, look for the following link: "Mailing Services Prices excel - Final 05/26/15." Click on this link and the Excel® file will automatically download.

Remember: if you will be sending out a mailing before May 31, you need to use the current, existing rates. Mailings on May 31 or later must reflect the new rates and postage statements contained in the update.

  Tips from Direct Mail Pros

Quality Control: Taking Action to Avoid Undeliverable-As-Addressed (UAA) Mail

Taking Action to Avoid Undeliverable-as-addressed mail

Melissa Data's Mailing Software Manager, Ken Brashears, wrote an article for the May-June issue of Mailing Systems Technology that a surefire way to keep printing and postage costs down, and avoid returned mail is to clean up the dirty data in your database.

Read the article >>
(Mailing Systems Technology)

  FAQs

"Zeros" with ZIP Codes, Printing on Tray/Sack Tags & FSS Discounts

Zeros with ZIP Codes, Printing on Tray/Sack Tags and FSS Discounts

This month Paul Nelson, Tech Support Supervisor, fields questions on whether MAILERS+4 offers FSS discounts, how to print extra information on your tray/sack tags, and the issue of zeroes with ZIP codes.

Read the FAQs >>

  Trade Shows

Melissa Data at the National Postal Forum 2015

Melissa Data at National Postal Forum 2015The postal industry gathered in Anaheim, Calif. this month for the National Postal Forum. The May 17-20 event was a great success and two big themes emerged during the four-day event: the importance of international address validation, and of the need for more awareness surrounding data quality.

There was also great insight to be had on industry news, and EPICOMM, the Association for Leaders in Print, Mail, Fulfillment, and Marketing Services, provided excellent information on the recent ruling by the Court of Appeals for the DC Circuit regarding the US Postal Service's battle against the PRC over its attempt to regulate new Intelligent Mail® barcode (IMB®) rules. To read the Court's ruling, click here.

It was the first National Postal Forum for new Postmaster General Megan Brennan—the first woman Postmaster in the Postal Service's history—and on May 18, she introduced the new "Missing Child" stamp, which according to the USPS® website, was designed to "make members of the public more aware of the ways they can assist—and to offer hope to the families of missing children as they continue their search."

The Melissa Data team enjoyed meeting with everyone who stopped by the booth to learn more about our mailing products. Pictured (below) are Melissa Data's Scott Ranke (left), Product Specialist, and Ken Brashears, Mailing Software Manager.

Melissa Data's Scott Ranke and Ken Brashears

  Melissa Data Update

The New Palletization Add-On for MAILERS+4

Palletization Add-On for MAILERS+4

MAILERS+4 users can take advantage of the new Palletization add-on which makes it easier to store and organize high volumes of First-Class and Standard Mail®. Palletization provides flexibility for bulk mail customers who are constantly challenged with complex sorting, organizing, and transporting mail in the most efficient ways possible. This add-on directly addresses the difficult task of working with multiple trays or bulky sacks, while minimizing costs for shipping and associated labor.

Palletization includes First-Class options for auto, non-auto, and non-machine letters, as well as co-tray flats. Standard Mail options include ECRRT, auto, non-auto, and non-machine letters, and both ECRRT and co-sack flats.

Learn more >>

  Lookups

Want to Find the Carrier Route by a Radius?

Find the Carrier Route of a Radius with our Free Lookup

This free lookup displays a list of Carrier Routes within a radius from a central address, along with displaying ZIP Code and route type. It also shows the number of business and residential deliveries, plus the average economic and age levels represented in the carrier route.

Check it out >>

  Editor's Note

We appreciate your feedback on our newsletters and suggestions for topics to cover that will help you maximize the benefits of MAILERS+4, or any other product or service from Melissa Data. Send your comments to editor@melissadata.com.

Watch for your next issue of the MAILERS+4 Insight at the end of July. You’ll be able to access it from the Welcome screen in your MAILERS+4 update. You can find all the archived copies of the MAILERS+4 Insight, plus a whole bevy of newsletters, articles, white papers, and case studies in our Resource Center.

Resources
> Mailers+4 Wiki > Direct Marketing > White Papers > Lookups

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