Target the consumers most likely to respond
Successful marketing depends on understanding your customers and knowing how to reach them
effectively. Choose from thousands of detailed consumer enhancements to learn more about your ideal customer and improve your marketing efforts.
Profile your best customers by enhancing your database with current information that will help you increase the effectiveness and success of your marketing efforts. Data is compiled from over 2 billion records to yield information on 160 million individuals and 110 million households nationwide
Features and Benefits
• Improve targeted marketing efforts
• Identify customer traits
• Increase response rates
Sources Include:
White Page directories; adult age information; children’s birth information; homeowner information; county courthouse information; and transaction data from retail establishments.
Pricing
|
| Records |
Enhancement Bundle
Price per 1000 |
A la Carte
Price per 1000 |
| Up to 1,000,000 |
$22.00 |
Call 1-800-MELISSA |
| 1,000,000+ |
$20.00 |
Call 1-800-MELISSA |
The minimum order per file is $325.00. There are no electronic transfer fees and no additional charges. Standard turnaround
is 2-3 business days. |
|
Selects Available:
Household:
Household Demographic Data; Individual Demographic Data; Children’s Data; Housing/Property Data; Household Automotive Data; Automotive
Data (Vehicle Specific); Automotive Clustering Systems; Boat Data; Recreational Activities; Vehicle Trailer Data; Financial Data; Telephone;
Mail Order Buyer/Responder/Donor; Cluster Systems; Record Verification.
Telecommunication:
Telecommunication; Second Phone Line Main Use; Long Distance Carrier; Change Long Distance; Long Distance Expenditure;, International
Phone Calls; Telecommunications Macros.
Lifestyle:
Active Travelers; Audio/Video Leisure Time; Capital Investors; Community/Environment Contributors; Electronics/Technology; Fine Living;
Healthy Choices; Hobby Activities; Home/Garden/Garage; Other Highly Selected Lifestyles; Outdoor Sports & Recreation; Hunting/Fishing License;
Music Interest; Readers; Dimensions; Composites;, Lifestyle Macros; Favorite Interests.
High-Tech;
High-Tech Macros; Computer/Computer Accessories; Operating System; PC Software Used; On-line Subscribers; Other High Tech; Online Purchase Activity.
Area Level Data:
Small Area Characteristics
Carrier Route Marketing Information
ZIP Neighborhood Selector
Market Codes
Aggregated Auto Data
Aggregated Financial Data
Enhancements Bundle
11 of our most popular consumer enhancements including: Head of Household Age; Input Name Age; Number of Persons in Household;
Owner or Renter Status; Estimated Household Income; Single or Multi-family Dwelling; Bank Card in Household; Marital Status;
Number of Adults; Presence of Children; and Length of Residence.
To upload a
file for processing click here. |
Append Percentage
The average percentage appended is 40 – 60 percent, but varies depending on the accuracy of the names in your list. Your record must match our
database record exactly in order to append requested information, otherwise, no match will be given. To improve the append rate, we recommend
running some form of address verification, such as CASSTM (ZIP+4TM), DSF2@ or NCOALink@ prior to processing your list.
Field Requirements:
Full Name; Address; City; State; and 5-digit ZIP CodeTM
Returned Fields:
Gender and Address Type; Input Name Age; Number of Persons in Household; Owner
or Renter Status; Estimated Household Income; Bank Card in Household; Marital
Status; Number of Adults; Presence of Children; and Length of Residence.
Please call for details on other Consumer Enhancements -
1-800-MELISSA option 5.
Legal Notice
|
Call
1-800-MELISSA
Opt 5
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