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News Releases
Melissa Data Ranks Highest in Customer Satisfaction in Data Quality Landscape Report
Information Difference publishes results of customer feedback
on over 40 data quality vendors
RANCHO SANTA MARGARITA, Calif. (May 21, 2009) – Melissa Data,
(www.melissadata.com), a developer of data quality, data integration
and data enrichment solutions, announced today that the company
ranked first in customer satisfaction according to the Information
Difference 2009 Data Quality Landscape Q1 Report.
Andy Hayler, author of the report states, “As part of the research
we carried out a customer satisfaction review of all the leading
data quality companies.” Hayler continued, “Customer satisfaction
is, in our view, a very good indicator of the quality of a software
product because customers that have gone through the entire
implementation process are in the best position to judge whether a
product actually delivers on its promises.”
The report measures each vendor in three dimensions: market
strength, technology, and customer base. In each dimension scoring
was based on a scale of 0 (worst) to 6 (best). Melissa Data shared
joint top marks in their customer feedback score in the research.
”We believe Melissa Data’s inclusion in the report and our position
as a leader in customer satisfaction reflects our commitment to
being a partner in data quality with our customers,” said Gary Van
Roekel, vice president of sales and marketing, Melissa Data. “We
believe data quality provides immediate ROI and is as important to
SMB customers as it is to enterprise – that’s why we strive to offer
robust, multi-platform solutions like our Data Quality Suite of APIs
and the Total Data Quality Integration Toolkit for SSIS. All our
products are scalable and affordable, and we offer unlimited
technical support to make sure each customer maximizes the potential
of their data assets.”
The report also identified a trend in increased real-time deployment
of data quality solutions as data quality vendors embrace SOA
standards, which has enabled data applications to be embedded into
broader business processes for use online rather than just in batch,
which was usually the case in the past.
ABOUT MELISSA DATAA
Melissa Data is an active DMA member, as well as a member of the
DMA’s List & Database Council. For over 23 years, Melissa Data has
been a leading provider of data quality solutions with emphasis on
U.S., Canadian, and international address and phone verification,
and postal software. Free trial software is available by visiting
www.MelissaData.com or by
calling 1-800-MELISSA (800-635-4772).
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