Frito-Lay North America
The snack foods giant utilizes GeoCoder add-on to MAILERS+4, to improve delivery efficiency and ensure its products get to the right location at the right time.
"Appending lat/long coordinates for use with the Roadnet routing tool helps increase the rate of accurate deliveries by 80 percent. “We have the correct latitude and longitude coordinates to work with.”
- Keith M., Customer Logistics Analyst. Frito-Lay North America
Case Study (pdf)
NEW! Cass Inc.
Cass Inc. uses MatchUp to import and merge their clients’ lists. The customizable merge/purge criteria fine tunes duplicate identification.
“MatchUp is one of the essential tools that allows us to provide quality results for our clients.”
- David Cass, President and CEO of Cass, Inc.
Case Study (pdf)
Roska Direct Advertising
Fast growing ad agency saves thousands by standardizing
addresses to minimize returned mail and improve response rates.
“Melissa Data provides us with solutions that allow us to react
more quickly—while lowering the cost of data hygiene—so we can,
in turn, pass that value onto our clients.”
- Steve Lindsey, Manager of Database Operations. Roska Direct
Advertising.
Case Study
(pdf)
QuantumDigital, Inc
QuantumDigital, Inc. uses Geo*Coder Object to help customers develop targeted mailings.
“A lot of what we do would be difficult or impossible without Melissa Data tools. They are critical to our business. The tools are easy to work with and integrate with our software.”
- J. Chris Anderson, vice president of information technology, QuantumDigital, Inc.
Case Study (pdf)
Custom House Publishers
With the help of Melissa Data, this home based business has grown into one of the country’s largest custom publishers/mailers.
“We have remained loyal to Melissa Data, and they have rewarded us with continual, exceptional service and responsiveness.”
- Leo Zupan, publisher and president, Custom House Publishers, Inc.
Customer
Snapshot (pdf)
NEW! Univ. of Iowa, College of Dentistry
The University of Iowa’s College of Dentistry encountered a
problem – too many patient address errors in their database.
Therefore, it was imperative for the university’s clinic to find
a solution that would verify and correct addresses and other
personal information in real-time during data entry – to
maintain contact with their patients. Read how the clinic
successfully cleaned their database of bad addresses and cut
back on returned mail.
Case Study (pdf)
Accurate Contact Data is the Difference Between Life and Death
APX Alarm is one of the largest residential security companies
in the U.S. The company’s motto is “protecting families.” To
further its promise to customers, APX needed to verify its
customer’s contact information – to alert the fire department,
paramedics and police to a customer’s location quickly in the
event of an emergency. An incorrect, inaccurate address could
delay or prevent emergency services from reaching their desired
destination. Read on.
Case Study (pdf)
EDA Gives Clients Competitive Edge via Deduplication Tool
EDA provides its clients with metrics and analytical tools to gain
strategic insights into their customers’ behavior. With such detail-driven
data to offer, EDA knew it had to ensure total and complete accuracy. But
the firm encountered an obstacle – duplicate records. Read how they successfully
tackled duplicates – and saved time and money to boot.
Case Study (pdf)
SpeedTrack
A local police agency needed to access 20 years of legacy
data without the arduous task of using a complex data management
system to maintain their old database. How were they able to
access their data, and save money at the same time? Read on.
Case Study (pdf)
Northern Ontario
School of Medicine
The university needed to cleanse and integrate data from
multiple source systems - a very difficult, time-consuming task.
Time for some TDQ-IT.
Case Study (pdf)
City of Tempe
Tempe sends thousands of mail pieces each week. But the city’s
contact data contained inaccurate and incomplete address
information. The goal was to build a data warehouse and validate
each address before storing it into the database. Address Object
to the rescue.
Case Study (pdf)
Clairvoyix
Database marketing firm integrates data verification and
enhancements into its solutions in order to fuel client success.
“We rely on Melissa Data to ensure that our clients’ mission
critical marketing data is processed accurately and efficient.”
--- Mike Schmitt, Clairvoyix CEO
Case Study (pdf)
Connectify
Networks
Digital media company successfully utilized an address cleansing
solution – the Data Quality Web Service – to correct bad contact
data in its clients’ customer registration forms.
“I think it’s important [to verify in realtime], as people get
more and more used to transacting online. They’re more tempted
to put in bad data to take advantage of an offer. We pride
ourselves on providing high volume and high quality leads for
our clients.”
--- Scott Perkins, President and CEO
Case Study (pdf)
Shari’s Berries
Shari’s Berries is famous for its plump, chocolate covered strawberries. But high demand for its consumable
products made it necessary for the company to invest in the Data Quality Suite – to validate customers’
contact data at the point-of-entry and expedite deliveries to ensure its products stay fresh.
"Everybody loves our hand-dipped strawberries – nobody likes
a bad address"
- Kevin Beresford, CEO
Case Study (pdf)
CXT Software
Courier software provider integrates Address and GeoCoder objects
into X Dispatch to prevent dispatching to bad addresses for time-critical deliveries.
“We did our research and found Melissa Data to have the most robust, easy to use, and programmer-friendly solution available.”
- Lyndon Edmonson, Chief Financial Officer
Case Study
(pdf)
Alexander’s
Print Advantage
Alexander’s Print Advantage uses Address Object to verify
patient contact data for a major dental client, while Presort
Object enabled them to build postal presorting power into their
mailing applications – saving $2,500 in discounts as a result.
“We were 100 percent fully automated…no one touched the
process.”
- Dan Mortimer, Chief Technology Officer
Case Study
(pdf)
Dansko, Inc.
The footwear manufacturer uses Address and GeoCoder objects
to validate retailers contact data and precise geographic
locations so shoppers can quickly find local retailers that sell
the Dansko brand.
“We want to verify that our retailers’ information is correct.
Now, our data is uniform and clean.”
- Robert Foley, Web Applications Administrator
Case Study
(pdf)
Pennsylvania Dept of Banking
The governmental agency relies on using the Data Quality Suite to ensure its records of the state’s financial institutions are complete and accurate – and prevent fraud and waste associated with bad contact data.
“[As a result] of using Address Object, our data is now formatted in a consistent manner. We feel better about the results because we know that the information is accurate.”
- Rick Huff, IT Director, PA Dept of Banking
Case Study
(pdf)
Saab Cars, USA
Saab Cars USA uses the Data Quality Web Service to drive quality
customer communications.
“Since we’ve been using Melissa Data’s Data Quality Web Service,
we’ve cut down significantly on data entry errors and returned
mail.”
- Richard Amling, In-house Marketing Analyst, Saab Cars
Case Study
(pdf)
Medusa Medical Technologies
Medusa uses the Data Quality Tool Suite to provide clean and accurate
contact data to EMTs and hospital staff.
"Your data helps save lives."
- Craig Fraser, VP product Management, Medusa Medical Technologies
Case Study
(pdf)
Project Open Hand
Atlanta-based nonprofit uses the Data Quality Web Service to
help deliver more than five million meals to the needy.
"We've been incredibly reliant on the service. It's a key
component in all the software we use here."
- Wayne Clavering, Director of Technology, Project Open Hand
Customer Snapshot
(pdf)
