Customers across a wide scope of industries use Melissa Data tools
and services in a variety of ways to simplify and optimize their
direct marketing and data quality initiatives. The following
customer testimonials highlight just a few of the many customers who
rely on Melissa Data tools for success.
Software | Data Enhancement | Data Quality
Mailing and Direct Marketing Software
NEW! Frito-Lay North America
The snack foods giant utilizes GeoCoder add-on to MAILERS+4, to improve delivery efficiency and ensure its products get to the right location at the right time.
"Appending lat/long coordinates for use with the Roadnet routing tool helps increase the rate of accurate deliveries by 80 percent. “We have the correct latitude and longitude coordinates to work with.”
- Keith M., Customer Logistics Analyst. Frito-Lay North America
Case Study (pdf)

NEW! Cass Inc.
Cass Inc. uses MatchUp to import and merge their clients’ lists. The customizable merge/purge criteria fine tunes duplicate identification.
“MatchUp is one of the essential tools that allows us to provide quality results for our clients.”
-David Cass, President and CEO of Cass, Inc.
Case Study (pdf)

Roska Direct Advertising
Fast growing ad agency saves thousands by standardizing
addresses to minimize returned mail and improve response rates.
“Melissa Data provides us with solutions that allow us to react
more quickly—while lowering the cost of data hygiene—so we can,
in turn, pass that value onto our clients.”
-Steve Lindsey, Manager of Database Operations. Roska Direct
Advertising.
Case Study
(pdf)

QuantumDigital, Inc
QuantumDigital, Inc. uses Geo*Coder Object to help customers develop targeted mailings.
“A lot of what we do would be difficult or impossible without Melissa Data tools. They are critical to our business. The tools are easy to work with and integrate with our software.”
-J. Chris Anderson, vice president of information technology, QuantumDigital, Inc.
Case Study (pdf) 
Custom House Publishers
With the help of Melissa Data, this home based business has grown into one of the country’s largest custom publishers/mailers.
“We have remained loyal to Melissa Data, and they have rewarded us with continual, exceptional service and responsiveness.”
-Leo Zupan, publisher and president, Custom House Publishers, Inc.
Customer
Snapshot (pdf)
Data Enhancement and Hygiene Services
NEW! Lithographic Communications
Lithographic Communications counts on Melissa Data’s expertise in all aspects of mailing data.
“We rely on Melissa Data to process our customer’s furnished mail lists through NCOA to update addresses and to help eliminate undeliverable-as-addressed (UAA) mail for our customers.”
-Mark Leska, Sales Manager, Lithographic Communications, LLC
Customer Snapshot (pdf)
Data Quality Tools
NEW! Pennsylvania Dept of Banking
The governmental agency relies on using the Data Quality Suite to ensure its records of the state’s financial institutions are complete and accurate – and prevent fraud and waste associated with bad contact data.
“[As a result] of using Address Object, our data is now formatted in a consistent manner. We feel better about the results because we know that the information is accurate.”
- Rick Huff, IT Director, PA Dept of Banking
Case Study
(pdf) 
Saab Cars, USA
Saab Cars USA uses the Data Quality Web Service to drive quality
customer communications.
“Since we’ve been using Melissa Data’s Data Quality Web Service,
we’ve cut down significantly on data entry errors and returned
mail.”
-Richard Amling, In-house Marketing Analyst, Saab Cars
Case Study
(pdf)

Medusa Medical Technologies
Medusa uses the Data Quality Tool Suite to provide a clean and accurate to EMTs and hospital staff.
"Your data helps save lives."
-Craig Fraser, VP product Management, Medusa Medical Technologies
Case Study
(pdf)

Project Open Hand
Atlanta-based nonprofit uses the Data Quality Web Service to
help deliver more than five million meals to the needy.
"We've been incredibly reliant on the service. It's a key
component in all the software we use here."
-Wayne Clavering, Director of Technology, Project Open Hand
Customer Snapshot
(pdf)

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